November 15, 2024
Retail’s Wake-Up Call: The 2024 Holiday Gun Violence Report
A new research report reveals alarming trends in Black Friday and holiday gun-related incidents that every retailer must know to help protect their employees and customers during the busiest shopping period of the year.
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The holiday shopping season is supposed to be a time of joy, celebration, and economic opportunity. But beneath the surface of twinkling lights and bustling stores lies a critical safety challenge every retailer needs to understand. A new special report from the Gun Violence Research Center, “Black Friday & Holiday Gun Violence 2024,” will fundamentally change how you think about retail security during the year’s busiest shopping period.

What Makes This Report Different?

As the retail landscape evolves, understanding the unique struggles posed by gun-related incidents becomes increasingly vital. This report stands out by providing an in-depth analysis that goes beyond surface-level data, offering insights that can shape effective security strategies for the holiday season and beyond.

The research here isn’t just another statistical overview—it’s a wake-up call for the retail industry. The data paints a stark picture of the challenges facing the retail sector as the holiday season kicks off and what to do about them. And with rising gun violence incidents nationwide, the need for effective security measures has never been more urgent.

Inside the report, you’ll find:

▪️ Unprecedented analysis of gun-related incidents across multiple retail environments

▪️ Comprehensive data from the 2022 and 2023 holiday seasons

▪️ 2024 threat forecast and actionable insights 

And it’s not all grim news for retailers: while some areas show concerning increases, others offer glimmers of hope. Ultimately, the report empowers merchants to take proactive steps in protecting their employees and customers.

Who Should Read It?

  • Retail Store Managers
  • Security Professionals
  • Loss Prevention Teams
  • Corporate Safety Officers
  • Risk Management Executives
  • Retail Industry Analysts
  • Local Law Enforcement Agencies
  • Policymakers
  • Insurance Professionals
  • Safety-Conscious Retail Patrons

Don’t wait until it’s too late. This report is your blueprint for understanding and mitigating risks during the critical holiday shopping season. Read it now.

Get Ahead of Retail Threats 

As retailers strive to create safe spaces for shoppers, ZeroEyes stands ready to assist with our advanced AI-powered gun detection system. Our technology not only alerts your management and local law enforcement but also helps prevent potential tragedies before they escalate. This holiday season, prioritize safety by partnering with ZeroEyes to protect your retail environment. Discover how we can help you enhance your security strategy today—request a live demonstration.

 

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